Marketers are better able to connect with their consumers by “leading with the heart first”, says Mphothe Elizabeth Mokoena, Unilever’s director of HomeCare in Africa… If they can do this, she says, they will be able to position their brands as being helpful.
Nickelodeon Africa to bring PAWsome fun to MamaMagic Milestones Expo
Nickelodeon will be partnering with the MamaMagic Milestones Expo bringing to life a fun, live experience that will...