The excitement of the first MamaMagic Baby Expo was palpable as doors opened for the first time in two years. Visitors to the expo were not the only ones excited, but exhibitors were there thrilled to connect with customers face-to-face and industry peers once more. In celebration of the brands that have come together, in a relaxed, yet anticipatory cocktail evening, the Exhibitor Awards highlighted winning brands in various categories from Shell Scheme, to New Kids on The Block, Retail category leader and Social Media winners.
Exposure Marketing’s Managing Director, Projeni Pather, highlights the purpose of the Awards that they launched a few years ago.
“Exhibitors work incredibly hard to build the brands that they do. Further to that, they pour so much of themselves into this exhibition in the hope of connecting to people and showcasing all they have worked so hard for. It’s with this in mind that we understood the value of acknowledging all they do.”
The winners include.
Floorspace Winner – Johnson & Johnson (Finalists; Cybex by ChelinoBaby, WoodStyle, Thula)
Retail Winner – Baby Einstein (Finalists; Joie, Dischem Mom & Baby Clinic, Nutriday Junior,Nanobebe)
New Kid on the Block Winner – Think Baby (Finalists; Raising Kids, Coco Baby)
Shell Scheme Winner – Stumped Wooden Toys (Finalists; Crimson & Clover, Jolly Trolley and Kidokar)
SOCIAL MEDIA AWARD
Most Active on Social Media – Olli and Rose (Finalists; Nature’s Niche, My Breastpump)
Exposure Marketing Brand Director, Warren Murray, reiterates the significance of coming together as industry peers. “There are so many entrepreneurs along with larger businesses and multinationals in the parenting space that add so much value to moms and dads. This awards evening allows for connection and collaboration to add even greater value to all families, and simultaneously, it’s an encouragement to finalists and winners that reinforce that they are seen and they are heard.”